The Spark

the Voice of
The Communist League of Revolutionary Workers–Internationalist

“The emancipation of the working class will only be achieved by the working class itself.”
— Karl Marx

“Made in America”

Feb 15, 2021

Anyone who watched the Super Bowl might have noticed ads from WeatherTech bragging about how they are made in America. They showed the nice products, smiling “workers” reading a script. In reality, the “workers” they showed were dressed-up bosses. They didn’t show that WeatherTech relies on more and more temps with no benefits. They didn’t show that they have gotten rid of workers and expect those left to do two or three jobs.

They didn’t show the inhuman speed of the machines—that drive most workers not to stay there very long, because they can’t take it.

The company closed for two weeks when COVID hit—but they didn’t show how many workers got COVID once they reopened, working packed close together, when the virus swept through the plant. WeatherTech didn’t even give workers extra paid sick time if they had to take off because they got COVID!

If they showed the real situation, the real pay and benefits, the real speedup, they would have a hard time bragging about how they treat all those “American” workers.