the Voice of
The Communist League of Revolutionary Workers–Internationalist
“The emancipation of the working class will only be achieved by the working class itself.”
— Karl Marx
the Voice of
The Communist League of Revolutionary Workers–Internationalist
“The emancipation of the working class will only be achieved by the working class itself.”
— Karl Marx
Jan 19, 2026
Over the holidays there was a surge of television ads from the Trump administration, trying to recruit people to work for ICE. These ads were part of a major advertising campaign that ICE called their “wartime recruitment” strategy, which also included ads on Google, LinkedIn, Instagram, Facebook and Snapchat.
ICE placed ads on particular podcasts and social media platforms that were aimed at recruiting people they think will be willing to carry out violent and aggressive actions against immigrants and dissenters. The ICE ads targeted former cops and military members and young men who they believe to be eager to use weapons.
Some of the ICE ads were barely-disguised racist dog whistles and other ads used coded white supremacist themes. The ads almost exclusively showed white men as ICE agents, often confronting people with black and brown skins.
The ads appeal to those who feel that immigrants are a problem. The ads demonize immigrants, claiming that “America has been invaded” and talk about “repelling foreign invaders.”
Some ads appeal to patriotism. Other ads use extreme nationalism, saying people have a “sacred duty” to “defend the homeland” and echo words used in Nazi Germany.
The ICE ads show exactly what kind of agents they want to have. The Trump administration wants people ready to use violence against immigrants, ready to use violence against anyone who could be an immigrant, ready to use violence against anyone who protests against ICE terrorism.
The ICE agent in Minneapolis who shot Renee Macklin Good three times at point-blank range and murdered her was not some kind of rogue or deviant ICE member. He is exactly the type of agent that ICE wants. This is how ICE trains their agents to act. That’s why the Trump administration is backing him up and justifying this murder.